Chief Operating Officer (COO) – ReUnited India

Chief Operating Officer (COO) – ReUnited India

Location: Delhi NCR, India Job Type: Full-Time Experience: 5–10. years Department: Leadership / Business Operations Reports To: Founder . CEO About ReUnited
ReUnited is a B2B platform transforming the way real estate brokers operate, collaborate and grow.

Our vision is to move brokers from a traditional “Property Dealer” mindset to a “Real Estate Portfolio Manager” mindset, while building a strong professional network, business opportunity ecosystem, knowledge platform and technology-enabled operating environment for the real estate community.
As we scale across cities and build a national network, we are looking for a Chief Operating Officer (COO) to build and lead the operating engine of the business.
About the Role

The COO will work directly with the Founder . CEO and will be responsible for turning strategy into execution, building scalable systems, driving business growth and creating a high-performance organisation.
This is not a traditional administrative operations role.

We are looking for a commercially driven operator who can bring together people, processes, technology, data and execution to build a scalable and profitable business.

Key areas of ownership:

• Business operations and cross-functional execution

• Membership growth and revenue operations

• Member onboarding, engagement and retention

• Sales and CRM performance

• Team productivity and performance management

• SOP and process development

• Technology, automation and reporting

• Events and broker community initiatives

• City/franchise operations

• Financial and operational discipline

• Management dashboards and business performance

Key ResponsibilitiesBusiness Operations . Execution

• Translate the Founder . CEO's strategy into annual, quarterly and monthly operating plans.

• Establish clear KRAs, KPIs and accountability across functions.

• Build and manage a strong weekly and monthly operating cadence.

• Track business performance and ensure timely execution.

• Identify operational bottlenecks and drive cross-functional solutions.

• Build systems that reduce dependency on Founder-led day-to-day execution.

Growth . Revenue Operations

• Build a predictable membership growth and revenue engine.

• Optimise the complete funnel: Lead → Qualification → Audit/Demo → Conversion → Onboarding → Engagement → Renewal → Referral.

• Establish sales targets, conversion benchmarks and pipeline reviews.

• Improve CRM adoption, sales productivity and follow-up discipline.

• Work with the marketing and sales teams to improve lead quality and conversion.

• Track metrics such as leads, conversion %, revenue, pipeline, CAC, revenue/member, renewal and churn.

Member Success . Retention

• Own the overall member lifecycle and member experience.

• Build structured onboarding and 30-60-90 day member success programs.

• Establish systems to monitor member engagement and identify at-risk members.

• Develop strategies to improve retention, renewals and referrals.

• Establish member satisfaction and NPS measurement.

• Create processes to understand and reduce member churn.

Events . Community

• Own the operational and commercial performance of ReUnited broker meets and events.

• Develop event processes, targets and performance metrics.

• Build a structured Event → Prospect → Membership conversion process.

• Track registrations, attendance, leads, conversions and event ROI.

City . Franchise Operations

• Build scalable systems for launching and managing ReUnited across cities.

• Develop city-level KPIs and reporting.

• Standardise onboarding, training and operating processes for city partners.

• Monitor city performance and create improvement plans for underperforming locations.

• Ensure a consistent ReUnited member experience across markets.

Technology, CRM . Automation

• Drive effective adoption of ReUnited's technology platform and CRM.

• Build dashboards that provide real-time visibility into business performance.

• Identify opportunities for automation and AI-driven productivity.

• Work with technology teams to prioritise features based on business impact.

• Use technology to reduce manual work and improve operational efficiency.

Team . Performance Management

• Build a high-performance, accountable organisation.

• Define roles, KRAs, KPIs and performance expectations.

• Recruit and develop key functional leaders.

• Establish regular performance reviews.

• Build incentive structures linked to measurable outcomes.

• Develop future leaders and strengthen organisational capability.

Financial . Operational Discipline

• Work with the Founder and Finance function on budgets and operating plans.

• Monitor revenue, expenses, profitability and unit economics.

• Track CAC, cost-to-serve and revenue per member.

• Identify productivity and cost optimisation opportunities.

• Establish monthly management reporting and performance reviews.

Process . SOP Development

Build the ReUnited Operating System with clear, documented processes for:

• Lead management

• Sales

• CRM

• Membership conversion

• Member onboarding

• Member engagement

• Member success

• Renewals

• Referrals

• Events

• Complaints and issue resolution

• City/franchise operations

• Recruitment and training

• Reporting and performance management

The goal is simple:

A good employee should be able to join ReUnited and understand what to do because the system tells them.

Candidate ProfileRequired

• 5–10. years of relevant professional experience.

• Strong experience in business operations, general management or a scale-up environment.

• Proven experience managing cross-functional teams.

• Strong commercial and business understanding.

• Experience building processes and systems from scratch.

• Strong understanding of sales, customer/member lifecycle and retention.

• Strong analytical and problem-solving skills.

• Experience working with KPIs, dashboards and performance metrics.

• Strong CRM and technology orientation.

• Excellent communication and leadership skills.

• High ownership and strong execution mindset.

• Ability to work in a fast-paced, entrepreneurial environment.

Preferred Industry Experience

Candidates with experience in any of the following will be strongly preferred:

• Real Estate

• B2B platforms or marketplaces

• SaaS

• Membership businesses

• Franchise/network businesses

• Start-ups or scale-ups

• Sales-driven organisations

• Community or professional network businesses

• Technology-enabled services

What We Are Looking For

We are looking for someone who is:

**Strategic enough to see the big picture. Commercial enough to understand the numbers. Operational enough to build the systems. Analytical enough to identify the problem. People-oriented enough to build the team. Disciplined enough to drive accountability. Entrepreneurial enough to operate without a playbook.
The ideal candidate is a builder and operator**—someone who can take ownership, solve problems, create systems and make things happen.

What Success Looks Like

In this role, success means building an organisation that is:

• Scalable

• Measurable

• Process-driven

• Technology-enabled

• Customer/member-centric

• Commercially strong

*Less dependent on Founder-led execution
If you are excited by the opportunity to build the operating system of a growing business and play a key role in scaling a national real estate network**, we would love to hear from you.

Pay: ₹80,000.00 - ₹100,000.00 per month

Application Question(s):

• Do you currently live in Gurgaon/Gurugram or Delhi NCR?

• How soon can you join us?

• What is your current CTC (annual)?

• Have you worked in a startup, scale-up, real estate, B2B, SaaS, marketplace, membership or franchise/network business?

Work Location: In person